Events
We offer a rolling programme of seminars, workshops, symposia and networking opportunities which cover the breadth of what we know about engaging and developing audiences for the arts and heritage sector in London and our partner regions.
AL's 2012 Seminars
Book now for our 2012 seminar series. A great opportunity to develop or refresh your skills and knowledge. A new programme offering seminars across London, the South East, South West and the Eastern regions will be published soon.
De-mystifying Research: 5 ways to get to know your audiences better - 9 February, 2012
A half day seminar packed with practical advice about how to understand your audiences better through effective audience research. Includes how to use existing data, audience monitoring and commissioning research.
Connecting with Local Communities - 28 February, 2012
A practical half day seminar introducing you to the principles of community engagement, including how to reach 'unconnected' groups and sustain relationships.
Free symposium - Using Arts Audiences: Insight to grow your audiences - 15 March, 2012
This free symposium will introduce Arts Council England’s Arts Audiences: Insight segmentation – a valuable resource to help you understand and reach current and potential arts attenders.
Practical Marketing Planning - 20 March, 2012
This half day seminar focuses on effective ways of identifying and building relationships with audiences and visitors and developing your marketing plan.