Audiences London

 
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Snapshot London Benchmark Report 2009/10

Our latest picture of audiences for the arts in London looking at geo-demographic profiles, frequency, venue and artform loyalty, drive distances and ticket and income levels.

An essential resource to help organisations in London understand their audiences in the context of arts audiences across the capital.

For the benefit of all London cultural organisations Snapshot London generates a "snapshot" of the profiles and behaviours of arts audiences in London. This enables us to:

  • track trends over time;
  • characterise arts audiences in London and;
  • compare audiences for different artforms.

 

This "snapshot" is what we refer to as the "regional benchmark" which is updated annually and currently runs from September to August each year.

 

Download below our latest summary report, and sign up to our newsletter to recieve regular updates.