Research Events
Here you can view all the public training courses we run that touch on research skills and techniques; both upcoming and past events.
Join Audiences London and colleagues from across the cultural sector to explore the latest insights gained this year and find out how they can make a difference to you and your work.
Whether you're doing research in-house, or commissioning it, when budgets are being tightened, this seminar is essential to help you get the best from your resources and the results you need.
Segmentation is a vital tool to really understand YOUR audiences, rather than the sector norms. This session will guide you through the process of defining your audience's behaviour and steer you towards how to communicate effectively with them all.
There is a wealth of information available about population demographics, audience behaviour and motivations which are available for free. This session will introduce you to these resources and give you an opportunity to produce a picture of your potential audiences or relevant geographic areas specific to your needs.
This workshop provides guidelines on best practice for developing a questionnaire that your audiences will want to fill out.